Part 8 — Internet Marketing With, SEO, youtube, Myspace, Facebook, RSS Feeds and More.

The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing

The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing

The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing

The place for us to start is to define what is Internet Marketing? Internet Marketing is the promotion and selling of products and services using the Internet. There are several pieces to this marketing puzzle which include but are not limited to:
Training
Advertising
Optimization
Market Research
Content
Digital interactivity

These items are designed to improve the business brand and performance. The function of marketing is to promote and sell the products and or services of a business.

Traditional marketing approaches are not geared to new media audiences as much as are the new internet marketing approach. Traditional marketing focuses on print and broadcast media while internet marketing targets search and social networks such as YouTube, Facebook, Linkedln, Twitter and other sites designed for video distribution.
Here are The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing

The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #1: Company Focused Profiles – Using your company profile in the form of a video is a great way to introduce your business to the world. In a video overview you can discuss things such as solutions, history, business culture, industry and marketing.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #2: Company Employee Profiles – No matter who works for you and your company everyone has a story. Allow people to tell their unique story gives a personal feel to your business. While this should be required it should be strongly encouraged.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #3: Company Tour And Culture – Giving customers, clients and the public in general a look at the inside your place of business can give them a feel on intimacy. This is your opportunity to have them over for a cup of coffee in a virtual way. A properly produced video is a great method to accomplish this.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #4: Show The Good Times – Showing your employees in a performance that highlights the company’s culture and its’ business is a way to promote without clients getting the feeling of being sold to.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #5: A Spokesperson That Is Virtual – This can be used but must be done with caution. The use of virtual spokespersons can be considered informative by some and then annoying by others. Some use a real person and others use animations. This is an area where professional help and advice can be invaluable.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #6: Showing Community Involvement And Service Programs – Find causes that you and your employees truly believe in. Then document company and employee involvement. Make sure it is something that your employees share you passion for since their and your passion will show in the video.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #7: Create Case Study Videos – Use the process of taking an employee from the investigative stage through the entire process. This creates a mini-documentary to show how your process works.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #8: Video Testimonials – Clients giving a video recommendation is a great way to highlight what you do. This is a great way to help prospective clients feel more at ease.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #9: Videos Of FAQs and Client Support Questions – There are going to be some common questions that clients and customers will ask. There is value in creating videos that answer those questions. This allows clients and customers to obtain answers when they need them.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #10: Video Or Virtual Training – A series of videos for training purposes is a great way to create good will and allow clients to gain knowledge at their own pace.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #11: Video How To’s, Suggestions and Tips – Sharing your expertise with clients, prospective clients and even the internet audience at large creates a desire for people to follow you. This will create the need to bookmark or subscribe to your page. Your updates become valuable and as a result a following.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #12: Informative And Entertaining Interviews – An interview is one of the simplest ways for you to get the attention of your target audience.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #13: Commentary On Industry News And Events – Providing information in real time creates an on the edge of your seat following. This will mean if you are providing valuable information on a just in time basis you will have a following that is hanging on and waiting for your next commentary or story.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #14: Reviews In Video Form – There are certain things in your field of expertise or industry that lend themselves to a first-hand review. Having someone who can speak in a casual and unscripted way is best for this form of video marketing.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #15: Giving A Presentation – Videos can be used to present information in a creative, entertaining and informative manner.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #16: Email Video For Sales Insights And Feedback – When you send an email in text form to a client or prospective client you really do not know if they read the complete email or simple opened and closed the email. Adding a video allows you to track how much they receiver watched, when and if they paused the video etc. This can provide valuable feedback.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #17: Document And Share Event Participation – Whenever anyone from your company attends an event you should document their attendance. This allows an opportunity to share your and your company’s involvement.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #18: Saying Thank You – A video is a unique way to say thank you. Many times we are able to convey emotions with our body and facial language that simple words can’t.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #19: Announcements – Letting people know what is going on and coming up on the calendar can be done with regular video announcements. Product and service releases can create excitement and buzz.
The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tip #20: Blog Via Video – Embedding your video directly into your blog can offer amazing results. We are visual creatures and a video will have a greater impact than simple words.
I hope these The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing Tips will help you on your path to improving your Internet Marketing results. Feel free to post your comments, questions or suggestions regarding the article “The Most Effective Twenty Things You Can Do To Use Videos For Internet Marketing” in the comments section.

Originally posted 2017-04-03 11:56:51.