Social Sites

Powerful Social Sites That Every Business Needs a Presence on

If all you are doing in terms of online activity for your internet presence is ad banners and blogs then you are missing out. There are some powerful networking opportunities that can be used to target some specific audiences. Taking advantage of some of the sites that are listed below will help your company create a bold and powerful online presence and reach more potential customers, employees and business partners than you would have thought possible.

Social-Bookmarking and Media Sites

Create a member profile. Use that profile to direct traffic to your company’s website. Share your favorite websites in the internet with clients and business partners. Rank and upload your favorite articles. These are sorted by PR first and then alphabetically.

  1. Technorati: PR 9: Technorati is a network of blogs and writers that allow you to list stories in several categories. The main topics are Business, Entertainment and Technology.
  2. Digg: PR 8: Digg allows visitors to browse or submit their own articles in several categories. It is very usable.
  3. Del.icio.us: PR 8: You can bookmark, organize and publicize articles, sites and items that interest you. This is an excellent way to generate better business through Social bookmarking.
  4. WikiHow: PR 6:WikiHow can be used to create a how-to guide or tutorials and share them for free.
  1. YouTube: PR 9: You Tube is the best known of the video sites. You can find videos about anything from politics to comedy. You can upload your own video to promote anything you like.
  1. Ning: PR 8: Ning is a site that allows you to create your own social network. These networks can be shared with anyone you like. You really don’t need to be an expert in web design to work with this site and all for free.
  2. Reddit: PR 8: Upload stories and articles on reddit to drive traffic to your site or blog. Submit items often so that you’ll gain a more loyal following and increase your presence on the site.
  3. StumbleUpon:PR 8:  You can add a StumbleUpon toolbar to your browser. This will allow you to introduce your business to a whole new audience. You can also  find and connect with other people who have similar interests. The site will compare you to others based on your likes and dislikes of various sites.
  4. Squidoo: PR 7: “Everyone is an expert on something. Share your knowledge!”That is Squidoo’s approach. Answer questions, design a profile page, share knowledge and help others.

Professional Networking Sites

These sites are designed for business online networking. They provide opportunities for promotion of events, recruiting; job hunting, meeting business partners just to name a few. As before these are in no particular order.

  1. Facebook: PR 9: This is a site that started as a place to post photos of parties for college kids or the grandchildren’s birthday party. Facebook has now become more than that. Businesses can advertise promote events and more.
  2. LinkedIn: PR 8:  LinkedIn is probably one of the best known. This site allows business associates alumni and other professionals to connect through their site.
  3. Xing: PR 8: Xing has a professional contact manager that allows you to organize contacts. It also has a Business Accelerator that will help you find experts with the click of a button. Using a Xing account can put you in contact with thousands of companies.
  4. Care2: PR 7: Care2 is a global network for those who want to make a difference. This is a site for those who want to take their business down the green path.
  5. Plaxo: PR 7: Join Plaxo to organize your contacts and stay updated with feeds from Digg, Amazon.com, del.icio.us and more.
  6. Ecademy: PR 6: Ecademy is a site that is proud that it is good at “connecting business people”. It has blogs, chat boards and its online network. It also has a premier membership program that offers other benefits.
  7. Focus: PR 6: Focus is a site where business professionals can help each other with their purchase and other business decisions by accessing research and peer expertise. Focus provides this information that is community driven and is of high quality.
  8. Gather: PR 6: This is the thinkers networking community. Categories include books, health, money, news and other topic designed to ignite discussions on politics, business and entertainment. Use this to help your company tap into its target audience and find out what they want.
  9. Ziggs: PR 6: Join groups and make contacts using your Ziggs account. This is another way to increase your company’s online presence and further your own personal career.Tribe: Popular in cities like New York Chicago, Philadelphia, Boston, and San Francisco. Each city has its own unique tribe. Users can search for favorite restaurants, events, clubs and more.
  10. NetParty: PR 5: This is a great site to use to attract young professionals in cities like Boston, Dallas, Phoenix, Las Vegas and Orlando Fla. You can create an account using NetParty.
  11. Networking For Professionals: PR 5: This site combines the Web with special events in the real world. You can post resumes video clips and photos on your online profile. You will have the ability to network with your new and existing business contacts.
  12. MEETin.org: PR 4: Once you’ve acquired a group of contacts in your city by networking on MEETin.org, organize an event so that you can meet face-to-face.
  13. Tribe: PR 4: This is a networking site that focuses on the young professional market in several cities.

General Social Media Sites

These sites provide excellent opportunities for businesses to advertise; promote events, services or specials. You can also use them to highlight knowledgeable employees.

  1. Twitter: PR 9: This is a site that answers the perpetual question “What are you doing?” It is a micro-blogging site that has become a social networking sensation. It allows short 140 characters”tweets” or messages. These “tweets” can be sent to your friends or followers.
  2. Wikipedia: PR 8: You can create your own business page, and connect with others. Wikipedia’s community portal, the village pump, allows you to connect with other professionals.
  3. Yahoo! Answers: PR 8: Start fielding Yahoo! users’ questions with this social-media Q&A service. Search for questions in your particular areas of expertise by clicking categories like Business & Finance, Health, News & Events and more. If you continue to dole out useful advice and link your answer to your company’s Web page, you’ll quickly gain a new following of curious customers.
  4. 43 Things: This is a site where you can publicize your corporate goals and ambitions. The idea is to attract others who will also benefit from your success. Business partners, employees or customers are all possibilities.
  5. Newsvine: Opening a free account will give you access to the Newsvine community. You can upload articles, studies or other news related items featuring your company or employees.
  6. Wetpaint: If you’re tired of blogs and generic Web sites, create your own wiki with Wetpaint to reach your audience and increase your company’s presence online. You can easily organize articles, contact information, photos and other information to promote your business.

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